Q & A with Creative Director at Appleton Studios

RACQ CapRescue are proud to continue our partnership with the Central Queensland based production house and digital strategy firm, Appleton Studios. In 2021, Appleton Studios jumped on board as our newest Media Partner and are continuing their support in 2022.

The in-kind sponsorship provides RACQ CapRescue with the opportunity to promote and strengthen our brand within the community using digital media, focused on sharing the stories of our crew, staff, patients, volunteers, and supporters.

To get a bit of an insight into the business, we asked Levi Appleton, Creative Director for Appleton Studios, a couple of questions.

Tell us a little about Appleton Studios and you.

I started Appleton Studios in 2012 as I had a passion for videography and photography. By 2017 I had quit my full time job to pursue things full time and it’s been the best decision I ever made. In 2019 I put on my first staff member and now we have a team of 7 plus some extras working all across CQ on a huge range of different creative projects. Appleton Studios is a digital marketing agency with a strong focus on good content and helping local businesses innovate & grow.

What’s instore for Appleton Studios in 2022?

We are excited to be working on a large project with Tourism Australia. Creating content for operators throughout Capricornia, Bundaberg, and Gladstone regions. This along with plenty of other exciting events and projects happening especially as restrictions continue to ease and businesses regain confidence to prioritise their marketing.

What is the most rewarding part of your job?

Helping businesses tell their story and seeing a market response or result to our work is always important for our clients and rewarding as a creator.

What does CapRescue mean to you and why is it important to the community?

CapRescue does incredible, literal lifesaving work every day. And we are proud to support such a great organisation.

Why do you live in Queensland?

QLD is great because of the weather & because of the opportunity to see regional areas strengthened and achieve great economic growth.

What are the top 3 destinations you like to visit or activities you like to do in our region?

  • I love the beach, so Farnborough is a regular. Surfing & beach time with the family.
  • Fishing out on the Reef and exploring the islands like Keppel.
  • Bush walking, hiking & climbing some of the hills/mountains and volcanic plugs.

What do you like to do outside of work, your interests, and hobbies?

Surfing, Fishing & Golf. All of which I’m terrible at but that’s the fun part.

What is one interesting thing about you that others may not know?

I’m the second oldest in a family of 10 children.

For more information about Appleton Studios or to get in touch with Levi, visit their website or Facebook page.